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May 14, 2026 OTT Advertising in India: How Brands Win on JioCinema, Hotstar and Prime VideoIndia's online video streaming market is not about people stopping their cable subscriptions. It is three big platforms...
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May 14, 2026 LinkedIn Marketing for B2B Brands in India: The Complete GuideIndian B2B brands are increasingly showing up on LinkedIn, but most are using it as a broadcast channel...
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May 7, 2026 D2C Marketing Strategy for Indian Brands: Why Most Struggle to Scale Direct (and What Actually Works)Your customer acquisition cost (CAC) on Meta has gone up a lot. The money you make from selling...
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August 2, 2023 “X” tweets the spot for Musk: Decoding Twitter’s RebrandingThe internet is buzzing with mixed reactions as Twitter, now reborn as X, announced its transformation. X.com is...
