LinkedIn Marketing for B2B Brands in India: Build Pipeline, Not Just Followers
India now has over 130 million LinkedIn users, the second-largest user base on the planet. And yet, if you scroll through the LinkedIn pages…
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About the author
Sanvi Patil
Articles by Sanvi Patil
76 published articles
The Social Media Marketing Strategy Most Brands Get Wrong And What Actually Works in 2026
Brands are publishing more content than ever. LinkedIn feeds overflow with thought leadership. Instagram stories multiply daily. YouTube channels churn out videos. TikTok creators…
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What Online Reputation Management Actually Does in Digital Marketing And Why Most Brands Misunderstand It
We get calls from founders and CMOs almost every month with the same request: “Our reviews are down. Can you help us manage our…
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Email Marketing for Indian Businesses: What Actually Works and What Most Brands Get Wrong
Most brands don’t have an email marketing problem. They have a relevance problem. Until that is acknowledged, no amount of campaign sends, subject line…
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Content Marketing Strategy for Brands in India: Build a Plan That Drives Traffic and Revenue
There is a frustration inside most marketing departments at established Indian brands. The blog is active. People are posting in the media. Yet when…
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OTT Advertising in India: How Brands Win on JioCinema, Hotstar and Prime Video
India’s online video streaming market is not about people stopping their cable subscriptions. It is three big platforms that have changed the way hundreds…
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D2C Marketing Strategy for Indian Brands: Why Most Struggle to Scale Direct (and What Actually Works)
Your customer acquisition cost (CAC) on Meta has gone up a lot. The money you make from selling on Flipkart is very little. You…
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Zero-Click Searches: How AI Overviews Are Changing Search Forever
Search has changed a lot. Most brands have not kept up yet. Today many users find what they need right on Googles search results…
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The Power of Short Form Video: Why It’s Dominating Content in 2026
Picture this. It’s 7:43 in the morning. Someones alarm just went off. They’re still in bed. They’re holding their phone. Scrolling through. A video…
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Local SEO in 2026: How Small Businesses Can Dominate Google Maps and Nearby Search
If someone searches “best bakery near me” right now, three businesses show up instantly before websites, before ads, before anything else. That space is…
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