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About us Social Pill Team August 14, 2026

About Us

We are a 360° digital marketing agency based in Mumbai that has won awards and provides a range of services including social media marketing, SEO, performance marketing, PPC, web development, app marketing, and AI-driven strategy all in one package. We have assisted more than 200+ brands from sectors such as FMCG, real estate, healthcare, hospitality, BFSI, and D2C in growing through a combination of the right strategy, creativity and data.

About Social Pill
Social Pill creativity and performance philosophy

Pill -O- Sophy

A successful digital strategy includes the perfect balance between creativity and performance. These two elements are inter-dependent; one cannot be valuable without the other.

It’s common for brands to produce a visually stunning video that receives very few likes or to have a poorly executed creative generate high engagement. However, both scenarios can negatively affect the brand’s overall positioning and long-term growth.

At Social Pill, we take pride in developing strategies that achieve both creative excellence and high-performance outcomes. Our approach integrates these two essential components seamlessly, ensuring optimal results for our clients.

Three Generations. One Vision.

Our Founders

Meet our founders - three different generations, one shared vision. Their combined experience, instincts, and ideas give Social Pill a perspective that sees the full picture, always grounded in real understanding of what brands actually need.

Rajnish Rawat - Co-Founder, Social Pill
Co-Founder

Rajnish Rawat

Neelesh Pednekar - Co-Founder, Social Pill
Co-Founder

Neelesh Pednekar

Aditya Premani - Co-Founder, Social Pill
Co-Founder

Aditya Premani

Our Story

From a Startup to a Full-Fledged Agency

What started as a social media experiment soon became an independent digital agency working with ambitious brands across industries and markets.

Once upon a time, there was a super cool startup called Paprika Idea Labs, rocking the social media game like nobody's business! But one day, while working with restaurants and bars for events, the founders noticed something strange — the content being produced by these places just wasn't as good as what the TimeOut brand was offering.

So, being the savvy entrepreneurs that they were, the trio decided to offer their expertise as a service, and Social Pill was born! What started as a social media vertical within Paprika Idea Labs, quickly grew into a full-fledged agency.

In just two years, from 2017 to 2019, Social Pill went from working with three brands to over 15! Now the company has worked with 200+ brands, launching 25 of them across 6 different countries. Now an award-winning agency that provides a holistic approach to digital marketing, Social Pill has definitely made an impact in the digital marketing world!

The Journey

From 3 brands to a global agency

01 2017

The Spark

Social Pill was born as a social media vertical within Paprika Idea Labs, starting with just 3 brands.

02 2017–2019

Rapid Growth

Grew from 3 to 15+ brands in just two years. Became a standalone full-fledged agency.

03 2019–Now

Global Impact

200+ brands served. 25 brands launched globally across 6 countries. Multiple industry awards won.

Recognition

Our Awards & Achievements

Recognized by leading industry platforms for excellence in digital marketing, social media, performance marketing, and content innovation.

Social Pill Awards and Achievements
Why Social Pill

We Don't Just Market. We Diagnose & Heal.

Just like a doctor prescribes the right medicine after diagnosing the problem — we diagnose your brand's digital health and prescribe a custom strategy that works.

Deep Brand Diagnosis

We start by understanding your brand, audience, and competition before prescribing any strategy.

Custom Prescriptions

No cookie-cutter solutions. Every brand gets a tailored strategy built for its unique goals and challenges.

Measurable Recovery

We track every vital sign — impressions, conversions, ROI — and optimize until your brand is thriving.

200+

Brands Successfully Treated

25+

New Brands Launched Globally

6

Countries Across the World

3–5x

Average ROI Boost for Clients

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